Anything For A Buck

What is up with the seemingly sudden proliferation of sports betting ads?

Call me a prude, but this looks and feels like an assault by a truly slimy player, with a slick, unapologetic tact that attempts to portray the “industry” as having become mainstream, somehow. People extolling its praises, making it sound legitimate, even trustworthy, borderline virtuous.

I realize it adds revenue for networks and local stations, but something doesn’t feel right about this. It hints at a certain desperation. And the whole enterprise preys on those who should probably be least involved.

Leave it to Fox Sports to plug it as an integral part of their NFL coverage (is it really Terry Bradshaw’s money?). And I guess other major networks are following suit.

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